Luxury or Lie? How To Identify Genuine Watches

Luxury or Lie? How To Identify Genuine Watches
Course Overview
  • Chronology of the watch and understanding its complications
  • Watch terminology
  • Chronograph movements and ETA (VALJOUX) dials
  • Complications explained
  • Understanding the differences between, 'Homage, Frankenstein, Re-Works, Fake and Super-Fake' timepieces.
  • Identifying the components of a 'GENUINE' timepiece:In this section we will cover a timepiece’s case (weight and finish), the dial, and hands, strap,complication, and finally movement so that you can discern a real timepiece prior to opening it up.
  • Reference Material:No person can know every watch, exactly its face and how the movement should look. In this part, we will show how to quickly reference a timepiece to its 'original' manufacturer.
  • Hands On Fakes versus Genuine versus Reworks: In this section students will examine examples of fake, genuine, re-works wristwatches.  The instructor will give 'tips' on how to quickly separate the genuine from the fake.

This course will include the following watch brands/makers: Omega, Hublot, Rolex, Rolex-Tudor, Breitling, Cartier, Tag Heuer, Panerai, Bell & Ross, Mont Blanc, Girard-Perregaux, Audermars Piquet 

Length: 3 day course:  8:30am-5:00pm

Webinar Portion: Following the onsite course a follow-up session via webinar will be given for attendees. The date and time this week will be determined during the onsite course. The purpose of the follow-up webinar will be for participants to ask further questions and to share with fellow attendees after implementing the techniques learned in the course.

Instructor: Adam Harris

Click here to listen to a podcast featuring Adam Harris discussing the course and tips.

Registration Fee:

$900 NAWCC members (early bird period only)
$1000 early bird Non Members (before 9/25/2016)
$1250 regular registration (registration after September 25, 2016)

*Discounts available if sending two or more employees from the same business. Please call 717-684-8261 ext.237 for discount information.
For questions on this course, please email

Participant Comments on the Course:

"I've heard amazing and great things in regards to the overall course and last day. Thank you so much for your time and education." (Lauren Kaminsky Goldman, President EZ Pawn Corp.)

“Luxury or Lie is the first of its kind of workshop in Singapore. Excellent rendition of Swiss Timepieces knowledge from terminologies, movements, part of watches and manufacturers. Now I can spot a fake watch instantly! (Kevin Ng, Director of Global Capital Consultancy Pte Ltd)

Thanks again for the course you prepared; its knowledge was well worth every minute of it!” Josh Bryant, A Yankee Peddler and Loan

“It was excellent and I will tell the other members of Chapter 12 of the NAWCC and also the members of the Potomac Guild of the Horological Association of Virginia (HAV).” (Joseph Jabbour, Clock and Watch Appraisal Services of Northern Virginia, LLC)

“The class was a great asset to my business, and I will use what I learned daily. Thanks for offering the course. Please give my regards to everyone at NAWCC. It's great to be a member!” (Martin Fuller, Martin Fuller Appraisals LLC)

“Great job! You'll be pleased to know that we were able to apply some of the new techniques within 24 hrs.” (Anthony LoRe, The Provident Loan Society of New York)

“I learned so much from your seminar, especially the Never 31 or 7 and the Litmus Test (so clever!)” (Zully Patino, The Provident Loan Society of New York)

“I’ve been telling my colleagues how terrific you were and that it is an essential course to take the next time it comes up.” (Gina D’Onofrio, Jewelry Appraisal Services)

10/25/2016 8:30 AM - 10/27/2016 5:00 PM
NAWCC 514 Poplar Street Columbia, PA UNITED STATES
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